About Us
Who We Are
Welcome to SOEL, Malaysia’s modern online destination for premium prescription eyewear. Born from a passion for helping people see clearly and look great doing it, we combine expert craftsmanship, cutting‑edge lens technology, and approachable service to make buying glasses easy, affordable, and—most importantly—enjoyable.
Our Mission
To empower every Malaysian with eyewear that’s as unique as they are. We believe quality vision care shouldn’t be complicated or costly. By cutting out unnecessary markups and embracing digital innovation, we deliver high‑quality frames and precision lenses at honest prices—right to your doorstep.
Why Choose SOEL?
- Locally Focused: Proudly serving all of Malaysia with fast, reliable delivery and customer support in Bahasa Melayu and English.
- Exceptional Quality: Every pair is crafted from premium materials and backed by strict quality control so you get durability, comfort, and crystal‑clear vision.
- Transparent Pricing: No hidden fees—what you see is what you pay. Our straightforward pricing ensures you always get the best value.
- Hassle‑Free Experience: From easy online prescription upload to free virtual try‑ons, shopping for glasses is seamless from start to finish.
Our Promise
We stand behind every order with a 100% satisfaction guarantee. If your glasses don’t fit perfectly or meet your expectations, simply reach out and we’ll make it right—fast. Thank you for trusting SOEL to be part of your vision journey. We look forward to helping you see—and be seen—with confidence.
Nationwide Delivery
We proudly serve all of Malaysia with fast, reliable delivery right to your doorstep. Enjoy seamless service wherever you are in the country.
Best Quality
Experience the perfect blend of style and durability. Our frames are crafted using premium materials and state-of-the-art lens technology, ensuring crystal-clear vision and lasting comfort.
Best Offers
Stay stylish without breaking the bank. Take advantage of exclusive deals and seasonal promotions that bring you high-quality eyewear at unbeatable prices.
Secure Payments
Your security is our priority. Shop with confidence knowing that our secure, encrypted payment system keeps your personal and payment information safe.